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In The News
SELF-STORAGE INDUSTRY MARKETING AND MANAGEMENT TREND
DATA NOW AVAILABLE FROM MINICO PUBLISHING
PHOENIX, ARIZ. – Tracking Industry Trends, Volume III, Marketing & Management, is now available for pre-order at www.ministoragemessenger.com. The latest volume in MiniCo Publishing’s Tracking Industry Trends series of publications, Volume III, Marketing & Management, provides a compilation of statistics from the past 10 years of MiniCo’s annual Self-Storage Almanac combined with all-new analysis by industry experts. Topics include:
- Usage of promotional media
- Utilization of the Internet
- Services offered at a facility
- Profiles of facility management
- Managers’ base salaries and benefits
- Manager hours per week
- Sales tools and effectiveness
“Since the economic downturn began, marketing and management have become even more critical to the success of many self-storage businesses,” commented Publisher Poppy Behrens. “The data and analysis in this third volume of Tracking Industry Trends is an excellent foundation for future planning.”
Volume I, Rental Rates & Occupancy, and Volume II, Site Information & Customer Base, are also available for purchase for $24.95 each. Each volume of Tracking Industry Trends is published in a downloadable PDF format. Volume IV, Security, will be published in October 2009.
MiniCo Publishing, a division of MiniCo, Inc., publishes the Mini-Storage Messenger, the leading monthly trade magazine covering the global self-storage industry. Other publications include Self-Storage Now!, Mobile Self-Storage Magazine, RV & Boat Storage Today, Self-Storage Canada, the Self-Storage Almanac, the Self-Storage Development Handbook, and the Self‑Storage Buyer’s Guide.
Since 1974, Phoenix-based MiniCo, Inc. has been a self-storage leader providing superior specialty insurance programs, informative publications and valuable products and services created expressly for the self‑storage industry.
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